Top 5 sure ways to fuel your online business

Kanza Khalid
5 min readNov 2, 2021

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Online businesses are the new norm of the decade. If you are not thinking of establishing your online business. You are likely to miss out on a lot of money.

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Due to covid 19 uncertainty, we all have witnessed the vastly changing potential of things. Businesses are moving towards digitalization. It’s high time to start your own business.

Every day thousands of businesses start their online journey, But very few of them survive the pressure because they just jumped into it uninformed.

Here are 5 ways to grow your online business well informed.

1.Deliver high-value product or content

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you want to start your online business, be it online or offline onething that remains constant is the quality of your content or products. Once you decide to start your online business, be aware of the competition that comes with it.

your content must provide value and hold uniqueness. Your website should be the hub of content related to your primary keywords such as video, audio, and written content. Your content must compel users to come back to your website something extra than the conventional marketplace.

Analyze your opponent’s website, how they are doing things and if you are missing something. Try to implement. Figure out where they are lacking and use that as your super power.

Build credibility and authority of your brand. Credibility boosts your brand reputation and search engine rankings as well.

“ Content isn’t the king,it’s the kingdom”- Lee Odden, CEO, toprank Marketing.

2. Mobile friendly website

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Most internet users are browsing through their mobile phones. Your website should be responsive and loadable on mobile. About 53% of the people are likely to leave a website that takes more than 3 seconds to open. Your website speed matters a lot to retain your clients.

To solve all these problems use WordPress as a CMS (content managing system). WordPress is one of the most used CMS software in the world. Almost 46% of the websites on the internet are using WordPress. You can optimize your website for speed and mobile with WordPress plugins easily.

3. Focus on your content and marketing strategy

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Your content strategy includes narrowing down your niche. Knowing the audience, planning, and creation process of your content. Your content should be valuable for the current audience and must persuade your potential prospects as well.

You can target top-funnel content, seasonal Viral content, sales content in your content strategy blueprint. Content marketing is a strategic approach to reach and explore your target audience immersion. Content marketing is the right way to establish your brand. Grow different digital

channels to build a Genuine audience and increase your sales.

Almost 70 % percent of the visitors that come to your website once are not likely to come to your website again, it’s not your fault it’s the nature of the internet you can retain and convert them into leads by taking help from email marketing. Ask for the email addresses of every new visitor, in return to provide free value content like ebooks, free podcasting tickets, user guides, etc.

“What separates good content from great content is a willingness to take risks and push the envelope”-by Brian Hallign.

4. Use social media to attract traffic

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Use social media to scale up your business. Create your social media accounts on different platforms. and choose your specific niche to start posting there regularly. If you work on building your brand for at least six months. you will have a strong audience they’ll trust you and be open to buying from you.

Firstly, choose a social media platform where your target audience mingles a lot.

Secondly, decide what type of content you want to create?

Lastly, be consistent with your content.

5. Leverage domination of video marketing

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Video content has become the center of marketing strategy. Explore different ways how you can incorporate video content into your promotional strategy. Video marketing can increase your sales and brand repetition.

Video content is more of one on one content between a brand and a client.

According to marketing trends, video content is going to dominate 82% percent of the online customer traffic. It’s the best opportunity for content creators to build and grow their brands.

Firstly, make a brand awareness video that explains your company’s employer’s experience, culture, goals, and mission for the future.

Secondly, create a series of your customer’s testimonial videos. one happy customer can attract thousands of potential customers. About 85% of people claim that they are more persuaded to buy a product or service after watching a brand’s video.

There are limitless video content ideas you can create as a brand. you can make tutorials, tips, hacks, and product demonstrations, educational videos to address the issues that your customer may face with a solution.

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Kanza Khalid
Kanza Khalid

Written by Kanza Khalid

SEO content & Copywriter - open to Freelance writing gigs kanzakhalid40@gmail.com

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